Vision Keeping in mind the goals of the business and the approach followed by the company to achieve these goals is important. It does not matter for an employee about what is his position in the company to have complete knowledge about the company’s business objectives. Vision of the company …

With large users worldwide, Facebook is a leading media tool for doing marketing of a product. The role of social media platforms in business is appreciable. Although, every social platform is having its style and values performing marketing. However, Facebook is a most used interface to do so. There could …

Business Marketing is one of the most common business activity for an enterprise. This task not only requires a lot of efforts but also turns out to be fruitful only if brings decent ROI. Tracking the performance of your social media marketing activities is critical as is one of the …

Launching a new business is all about connecting with your customers with a new idea. Since the product serves as the solution for users, it is, therefore, important to target them. Technology made it easy to deliver new products quickly into customer’s attention. Thanks to social media platforms the most. …

Imagine if you could learn more about the consumer and their understanding, their interest, what they talk about, how they spend their free time or the words they like to use. You thoughts can become real with the use of Metricso, and you can get to know your consumers like …

Planning, organizing and conducting social campaigns are the tasks every business implements. It is very important to identify the business goals to make the marketing work for companies. A proper knowledge of your sense of direction towards the business goals is very important for marketing process to be effective. It is …

The idea of Pickcel emerged when a group of old friends was having an evening tea at a local restaurant. The place seemed to be pretty good with a nice ambiance and lovely food. The only thing lagging was a crowd of customers. Despite the place being beautiful, it did …

The power of Social Media in Marketing is immense and unlimited. Well, we have various sort of social platforms, each having their own domain and style. It depends on you that which platform you choose and how you serve marketing content to the audience. However, for leveraging the best from …

Sherlock provides an easy way to understand the engagement of users with your product. The product was developed by a startup based in the USA, co-founded by Derek Skaletsky and Dane Lyons. It uses Segment to provide visibility to your users by providing user engagement data. When you plug in …

Success comes with passion and strategic planning. Achieving any success level, to remain on it is more difficult. Consistent efforts are required to maintain the victory journey. Almost everyone knows how to climb, but not everyone knows how to sustain. Here are some tips that can help you sustain your …