Growth hacking has come up with some vague and confusing marketing terms these days. How can someone hack someone else business growth? Here the term stands for a creative and effective solution. The power of the internet and technology conceptualized it together using people perceptions, analytical thinking and performance metrics. …

The concept of virality is simple but seldom seen in effective implementation. True virality results from growth by user recommendations at the rate of more than one new customer per existing customer. Products are rarely consumed virally and the reason for this is that businesses have totally separated development and …