Lean marketing for small business is a novel marketing strategy developed by Steve Blank. The creator of the lean movement is Eric Ries, who first introduced the idea in his book, The Lean Startup. The core principle of the movement is understanding the concept that as startups and organisations mature …

The only way that leads to the success of a business is smart marketing. The businesses that have learned the best ways to expose their products or services to the customers are on the top lists of the top demanded businesses by the customers. It is also well known that …

Everyone knows the best way to reach a mass audience is through “TELEVISION.” It is the only electronic media which has the greatest coverage area. The influence it has on the audience is unprecedented. This is the reason that every startup wishes to go live on National TV to promote …

You can see Top 10 Marketing and Sales Tools for Small and Medium Businesses and Top 3 Marketing and Sales Tools for Small and Medium Businesses to look into details Are you a blogger or is your business maintaining a blog? Then you must be worried about handling your subscribers and your e-mail marketing. …

The affiliate industry has many shades. There are a number of uncertain things in this area. Although these variations make this industry a unique kind, there are other things that make it a less desirable one. Sometimes the company is unaware of them and ultimately puts the brand name into …

Everyone today hits to Google to find anything, anywhere, and anytime. The number of searches Google conduct per year is 2 trillion per year. And the number of searches per second touch 63,000. This figure clearly states how important it is for the search marketers to focus on, especially managing …

Staying updated in the market has become one of the important parts of being an entrepreneur. For this, we sometimes get into subscribing to a lot of newsletters, make our presence on social media platforms and other places in order to stay on track with the market every day. This …

Staying connected on social platforms is one of the critical areas every business wishes to win over. Although it is an integral part of the business activity, you really do not need a dedicated browser for that. For this, here we have 10 Social Networking Add-Ons for the Firefox browser. …

To obtain the results that you need out of your website content, it is important that you conduct audits to make it relevant. When you start to research about the content and work on its performance, you get to know what all things work and what do not. This makes …

Zolo is an on-demand talent marketplace that serves people regarding their tasks. The company is based in Noida. Recently, a software firm from Switzerland, Hitouch AG has made an investment in it. The seed funding is unclosed by the firm. Manish Tahilliani and Satayu Basu founded the company in September …