In this digital era where companies are seeking positive marketing consequences, they are leveraging each entity associated with digital technology. Thus, it makes it crucial to understand the facts that help in driving Digital Transformation towards your business goals. You can do so in following three ways: Customer Behavior The …

Facebook is undoubted, ruling over all the other social media channels. This also made it one of the most preferred places for the business to spread their regime. Facebook has given a completely new definition to the social media advertising. IF you too wish to make the most of your …

Google Analytics experts spend their lot of time in examining landing page tools, reports, and features to make sure every landing page is equally measured. There are several features slated by Google for which if you pay heed and continue doing R&D, you can quickly improve your landing page performance. …

Call to Action (CTA) enables your customers to connect with you in the way you want. CTA holds a specific meaning to the visitors and more for the business. Therefore, the implication of significant measures is vital to generate high Call to Action rates through your website or portal. Below …

URLs are the way to determine website address, and URL structure helps Google, Bing, and Yahoo to rank your page in the search results. Hence, structure URLs by including optimal keywords and best practices as it would be great if you can fulfill the preliminary requirements for SEO. However, quality …

With the introduction of the Goods and Service Tax (GST), business is facing confusions. The Indian businesses are still unaware of how to deal in with things. What all rates are applicable on goods and services are still unknown. People are strange to how taxing system changed pre and post …

As today’s marketing industry becomes more metrics-driven and the hype around big data grows, businesses are approaching their marketing strategies in ways that are different than before. It is no longer enough to measure sessions and conversions, discover anomalies and explain them in meaningful ways. As a marketer, you are …

You can see Top 10 Social Media Management Tools for Small and Medium Businesses and Top 3 Social Media Management Tools for Small and Medium Businesses to look into details. Social Media content is something that needs innovation regularly. Businesses are now shifting towards new and advanced ways to create and share Social Media …

A website is a basic requirement for any business in the current technological world. The website can attract a lot of customers. However, it only happens when the client finds your website attractive, simple to understand, and easy to navigate. The following few tips can help you in your journey. …

Creative thoughts and a desire to grow as the blogger is something which strikes most of us in this age. To grow as a blogger, you need to come with new ideas daily, revamp them into content and engage as many people as you can. The complete cycle takes a …