10 Things You Should Know About Facebook Ads - ToOLOwl
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10 Things You Should Know About Facebook Ads

10-Things-You-Should-Know-About-Facebook-AdsFacebook is undoubted, ruling over all the other social media channels. This also made it one of the most preferred places for the business to spread their regime. Facebook has given a completely new definition to the social media advertising. IF you too wish to make the most of your Facebook advertising efforts, then check out these ten things.

Facebook Ads for Different Purposes

Intelligent Facebook Ads can serve a number of purposes. They can increase the number of likes and subscriptions for your page. Facebook ads can also help you add people to your email list or carry out the content promotion. Business dedicated ads for targeting and designing can cover a lot of your objectives in every stage of the marketing cycle. Facebook have tried to integrate every possible capability for your business brand promotion.

Based on Location, You can Dynamically Modify Call to Action

With the new and advanced “local awareness ads,” you can target your audience that is closest to your business outlets. These ads can also target audience for more than one location for you. These Facebook ads automatically drive people to the location that is closest to them.

Track Store Visits

Advertisers can now track store visits and purchases of the customers through these ads. This undoubtedly becomes one of the most important aspects of any marketing campaign and results in reporting.

Slideshow ad Videos have changed the Way we Advertise

The Facebook slideshow Ad videos are extremely popular nowadays. This feature allows businesses to create visual short video ads without producing full-length videos.  This process is even better as Facebook provides templates to which you can add images, texts, and audio to start working immediately.

Ads Based on Customer Social Signals

When people on Facebook “likes” certain pages, Facebook allows business to track this activity and accordingly promote their brands. Other similar businesses can promote their products or services based on the customer preferences and areas of interests. However, Facebook also allows people to stop this tracking in the privacy policy.

Read Also: Tips to Increase your Facebook Followers

Facebook Made App Selling Easy

If you wish to promote a free or for-pay mobile app, Facebook’s App Ads can be used for this purpose. These ads have the “Install Now” Call to Action. This feature has deep links that allow a customer to install an app as soon as people click on them.

Facebook allows you to use Shutterstock Photos

By using Shutterstock photos, you can make your ads look great. Using visual medium as Facebook advertising practice can make your ads more engaging and grabs immediate attention for your customer.

Facebook Ads Outside of Facebook

If you do not like the Facebook ad’s interface, there are a number of external vendors that offer ways to create Facebook ads for you. Some of them are- Vistaprint, Hootsuite, and Wix. The benefits of using this approach are- Centralization and Offline/ Online Marketing integration capabilities.

Read Also: Do’s and Don’ts to market small business on Facebook

Get started with your Facebook ads for only $50

Getting started with your brand promotion on Facebook takes only a minimal amount of $50. The only thing you need to take care of, is, being clear on your business objects and marketing strategies.

Facebook Messenger working on Marketing Soon

Facebook is working on allowing business to carry out marketing on its messenger. This strategy may help businesses to expose ads to new audiences and expanding the number of potential customers who see your ads.

The Bottom Line

Facebook is, therefore, making any and every effort to become a perfect platform for business to grow. Also being one of the most popular platforms for social presence, it has become a perfect place to grab maximum attention from the target customers.

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