Marketing Tools Product Review- Boardview - ToOLOwl
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Marketing Tools Product Review- Boardview

marketing-tools-product-review-boardviewWhether you are a marketer or a business owner, you need to follow a goal at all times. In any business, marketing goals are difficult to achieve, and strategies are needed to change with time. Such unpredictable scenarios occur at some point of time in the businesses. The marketers need to make the goals realistic by dividing it into sub-goals.

Boardview is a web-based tool that helps the marketers to visualize and manage the goals. The tool designed to cater facilities for executing and adapting the marketing strategies. It enables you to set goals, prioritize the most important goals, and collaborate on the goals with the team.

Editions and Pricing

Boardview offers three editions- Individual, Team, and Enterprise. The individual edition is free and limits to 1 user. The Team edition cost $49/month and is limits to 10 users, while the Enterprise edition cost $99/month and limits for up to 50 users. The best thing about the pricing model is that the pricing is not based on functionalities it offers.

Capabilities and Supporting Set of Features

The tool lets you create goals in a tree format where sub-goals follow the parent goal. All you need to do is fetch details of your goals into the cards. The details include objectives, impact, tasks, effort, and owner.



product_review_boardview_quick_filterQuick Filter
With the quick filter, you can filter the goals on the basis of their priorities. The filter is used quickly to find high prioritized and low prioritized goals. This cool feature lets you categorize the goals.



The tool enables you to set the status for your goal such as ideation, in progress, closed, and archive. By the status, you and your team get to know that what is done and what is yet to be done.



The tool offers collections facility which allows you to code the goals with colors and assign to the proper You can add the cards to the collections directly from the list section.



product_review_boardview_user_managementUser Management
User management allows you to add a new user as well as manage users’ details. You can add a user directly by entering his name, email, and company name.


Mobile Accessibility

The tool is accessible through mobile browsing. Currently, it is not offering mobile apps.


The tool does not integrate with other tools.


The tool provides support via online live chat and Email.

Pros and Cons of Boardview


  • User-friendly interface and easy navigation.
  • It offers a search bar facility on the top, which is useful.


  • Despite the free individual plan, the tool is costly for startups and small businesses.


Boardview is a tool for managing marketing strategies and goals. The tool differentiates itself from other tools by the functionality. It enables the small team to collaborate and contribute to achieving the goals. It also allows you to divide the goals into sub-goals in the tree format. The tool gives an innovative approach to startups and small business marketers.

For more details, please visit Boardview website.

About ToOLOwl

I am ToOLOwl. I have few friends in my nest; whenever someone requests a tool’s review or I pick a one out of my interest, someone in the nest does research on the tool, someone takes a tool’s walkthrough and some of them share their experiences and expert advice. Based on all; I give it a  stereoscopic vision and present important insights for you to go through and ease your selection process for tools. Wish you Happy reading, Easy choosing.

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