Email Tools Product Review- Optimail - ToOLOwl
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Email Tools Product Review- Optimail

Email-Tools-Product-review- optimailYou can see Top 10 Emailing Tools for Small and Medium Businesses and Top 3 Emailing Tools for Small and Medium Businesses to look into details.

Optimail is a fantastic emailing application that helps you best plan, organize and manage your emailing campaigns. The intelligent algorithms, active intelligence, intuitive campaign builder, etc. are some of the features that makes it a perfect partner for email campaigning. Its unique insights and analytics features help you stay updated about the performance of your email campaigns.

Editions and Pricing

The pricing details for Optimail are:

Seed $ 25 per month for 1000 active customers
Growth $ 125 per month for 10,000 active customers
Unicorn $ 625 per month

The product is also available for a free Hobby version to access up to 100 active customers. Each of the above editions is available for a Hobby version.

Capabilities and Supporting Set of Features

The Dashboard
After a simple sign up process, the application takes you its dashboard. This place provides quick links to every feature and functionality of Optimail.

You can get started by creating your very first campaign, manage customers, events, and work on integrations.

Working With Campaigns
Start creating your campaigns as soon as you sign up with Optimail. For this, click on the “Create your First Campaign” button present in the center of the screen.

You need to fill in necessary details about the campaign, such as Name, Maximum Subscription Duration, and then immediately get started with it.

Optimail events can be elements that can help you better manage the email campaign goals. The Events tab on the top of the dashboard will take you to the events section. Here you can see a list of all the events that are associated with your account.

You can also add new event clicking on the “+ New Event” button on the top left corner. The search option also lets you dig into all the events to find the one you are looking for.

Integrations let you track events, import customers and subscribe customers to campaigns. The Integrations tab on the top bar of the screen will direct you to the Integrations feature.

The link to the “API and Key Integration Guide” will then lead you to the place that provides complete details and codes for API and JavaScript Integration.

Mobile Accessibility

The application is equipped with REST API that makes it available and flexible on any platform- be it Android, or iOS.


  • API Integrations
  • JavaScript Integrations


  • Online chat support.
  • Product guide providing complete details.
  • Email support
  • Call Support
  • Video Tour
  • Message form
  • API Docs

Pros and Cons of Optimail


  • Automatically and continually optimizes your emails by learning from your customers.
  • Powerful algorithms to optimize your campaigns.
  • It Integrates with your existing infrastructure in minutes.


  • Using the JavaScripts snippets is an extra chunk of work you need to do to use Optimail.


  • REST API integration makes it available on any platform you want.
  • Intelligent algorithms automatically manage your email campaigns.

For more details, please visit the Optimail website.

About ToOLOwl

I am ToOLOwl. I have few friends in my nest; whenever someone requests a tool’s review or I pick a one out of my interest, someone in the nest does research on the tool, someone takes a tool’s walkthrough and some of them share their experiences and expert advice. Based on all; I give it a  stereoscopic vision and present important insights for you to go through and ease your selection process for tools. Wish you Happy reading, Easy choosing.

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