Most of the small and medium-sized business do not consider CRM important for them. One of the researches found that a massive one in three business owners felt that their company is not big enough to implement a strategy around CRM.
In addition, 18% of the businesses believed that adding a CRM system to the business will be difficult to manage and will need a lot of money. But, the CRM system is indeed important for any small and medium-sized business as you do not want your customers to feel ignored. An ignored customer will certainly move towards another business or service provider. Also, the presence of a strong CRM tool will help your business to grow.
One of the best ways to implement a CRM strategy and keep it in place is through using a CRM tool that fits your business process. A number of tools are available in the market that can help you manage your customers better.
Here we have a set of 10 tools that can help your business grow in 2021.
Product | Details |
Hubspot | Hubspot can be the perfect CRM application for your small and midsize business. It is dedicated to making the customer journey easy for you. The tool offers features such as personalized email sequences, integration with platforms such as MS Dynamics, Shopify, etc. It also allows you to create custom filters to sort contacts. You can also schedule emails, tasks and create tickets using the application. |
Sendinblue | It is a complete CRM tool that is also having the capability to work as an email marketing application. The tool is ideal for any size of the business as it allows its users to get started for free and then later upgrade as per the demand. It offers reliable email delivery, automation, email marketing, and smart segmentation. The tool offers features that enable easy Facebook ads and customer retargeting. |
Salesflare | It is one of the most popular CRM tools for small and medium businesses. It allows your business to connect with the customers to know what they expect from your business. It gathers contact information automatically from public sources. It is also capable of placing the sales opportunities in an easy to read dashboard. The tool also sends you notifications about the people who have messaged you and what platform they have used. |
Drip | It is one of the leading CRM in the small and medium business domain. The tool is powerful and has a powerful interface. Some of its key features include Marketing Automation workflows, advanced contact management using custom fields, events, and tags. The tool also generates actionable reports and is capable of providing easy email list segmentation. |
Zoho | Zoho is a cloud-based application that is developed to serve all your needs if you are a small business. It helps to organize contacts, market the brand, and offer customer support services. It can manage contacts over multiple channels such as phone, social media, live chat, as well as emails. The tool also uses AI and voice assistant to forecast popular business trends. It generates detailed analysis reports to make data-driven decisions. |
Freshsales | It is one of the most popular CRM applications that work perfectly for all business sizes. The application is AI-powered and carries out lead scoring to help you prioritize the leads that are more likely to convert. It offers 360 access to the customer profiles. It is also capable of sales team grouping and automatic lead assignments. The application is also available on the mobile platform to make lead management easy on the go. |
Agile CRM | It is one of the best and all in one CRM tool. It allows you to carry out contact management, sales, marketing, as well as customer service activities in a highly interactive dashboard. It carries out a single page contact management, 1 click calling, and drag and drops option to manage the multi-channel campaign. It also offers advanced lead tracking and reporting features. |
Constant Contact | It is a widely used email marketing application but also serves all the purposes of a CRM application. The tool works great for small and medium-sized businesses. It uses simple, easy to use dashboards to generate insights. The tool offers features such as easy list segmentation, drag and drop builder to create stunning emails easily, and more than 100 email templates. |
Agile CRM | It is one of the best all in one CRM tool. It offers contact management, sales, marketing and customer service options. Its features include single-page contact management, 1 click calling, automated voice mails, and voice scripts. It offers fully integrated marketing automation, as well as advanced lead tracking and reporting capabilities to its users. |
All these above-mentioned tools are cloud-based, which makes them easy to access anywhere and anytime. Depending on your business size and structure, make the best choice among them and get started with your CRM journey today.
We have also generated a list of Top 3 CRM softwares that are expected to rule the market this year. Check them out in our exclusive article.