Marketing Tools Product Review- LeadBI - ToOLOwl
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Marketing Tools Product Review- LeadBI

Marketing-Tools-Product-Review-LeadBILeadBI is a top marketing tool for small medium business that takes care that you never miss a lead that can bring business for you. It’s intelligent algorithms, and advanced capabilities keep an eye on people and companies that visited your website, their interest areas as well as their business details.

With this tool, you can better understand what your visitors expect from a business like you and where their interest areas lie. Not only this, integrating with powerful platforms such as Salesforce and MailChimp makes your workflow even smoother and better.

Editions and Pricing

The pricing plans for the product are as follows:

Lite $0 per 50 prospects
Starter $14 per 100 prospects
Professional $29 per 100 prospects

Capabilities and Supporting Set of Features

LeadBI-VisitorIdentificationVisitor Identification
This feature lets you know who is browsing your website. This feature identifies the companies that visited your website with their details so that your sales team never misses an opportunity. You can also filter your leads in some ways- by the company, by industry, or by the web page, they recently visited.

LeadBI-CompanyProfileCompany Profile
The product gives you real-time visibility on who is visiting your website. LeadBI provides the duration of their visit, the pages they visited, the services or products they are looking for, and also their complete contact details. The product lets you know the particular company and contact information qualifying the warmest leads by the visitor engagements, company size, technologies used, etc.

LeadBI-QuickContactWidgetQuick Contact Widget
This feature lets you start a conversation with your visitors on your website in real-time. Understanding the fact that every site visitor is a sales opportunity, this feature allows you to engage with them directly. You can encourage action by sending targeted messages automatically the page your visitor is viewing.

LeadBI-CampaignTrackingCampaign Tracking
LeadBI integrates with your business email or marketing campaigns. Through these integrations, you can see the individuals that return to your website, even if its two visits are months apart.



LeadBI-ReportingCapabilitiesReporting Capabilities
The product tracks every company right from its first visit to the end of each step of the lead generation lifecycle. Powerful reports give you metrics to thoroughly analyze and drastically improve the ROI of your marketing activities.


Mobile Accessibility

Currently, the tool does not have any android or iOS app. However, it can be accessed by the mobile browser.


  • Pipedrive
  • Salesforce
  • MailChimp
  • Campaign Monitor

With API’s you can also build your alliances. The tool supports REST and Javascript API’s.


  • The website is itself highly informative. The features section provides all the necessary information and details to help you work with LeadBI.
  • Online Chat support helps you find answers to your queries instantly.
  • Alerts keep you on track and updated.
  • The tool also offers a 24/7 email support.
  • Other support areas include call support and a FAQ section.

Pros and Cons of LeadBI


  • API integrations – REST and Javascript helps you build your integrations.
  • Chrome extensions instantly reveal valuable high-level information about the website you are browsing.


  • The site is sometimes a little slow to load.

Read Also: Best marketing and sales product review – Userengage


  • The quick contact widget helps to connect to your business leads as soon as they reach your site.
  • The CAC Calculator (Customer Acquisition Cost) calculator
  • UTM URL builder.
  • ROI calculator.

For more details, please visit LeadBI website.

About ToOLOwl

I am ToOLOwl. I have few friends in my nest; whenever someone requests a tool’s review or I pick a one out of my interest, someone in the nest does research on the tool, someone takes a tool’s walkthrough and some of them share their experiences and expert advice. Based on all; I give it a  stereoscopic vision and present important insights for you to go through and ease your selection process for tools. Wish you Happy reading, Easy choosing.

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