Email marketing is one the basic and primitive forms of marketing any business deals with. A good and efficient email marketing not only builds the brand promoting the business, but also increases conversation rate among old customers.
Birdleaf is one of the best email tool which automates your email marketing process. Integrating with some of the best external applications and platforms, it delivers mind blowing Email Marketing Statistics. The tool intelligently lets you know about your customers to track them better.
Editions and Pricing
The tool offers a free 14-day trial. Other details are:
Beginner | $49 per month | 500 emails per month |
Growth | $89 per month | 1000 emails per month |
Pro | $349 per month | 5000 emails per month |
Business | $499 | 10,000 emails per month |
Capabilities and Supporting Set of Features
Build complete Customer Profiles
The tool analyzes each email address that are uploaded to Birdleaf and briefs down details such as name, location, source of networks, job titles, age ranges or company profile. The tool can also analyze gender and age breakdown along with social activities to target the potential customer for business.
Identify VIPs
The tool is highly capable to customize the most important data which can be helpful to judge a lead. Birdleaf includes key matrices such as title, industry and number of employees that can highlight the most important prospects.
Know Your Customers
The tool efficiently researches all the customers via their emails on aspects such as locations, personal or professional email ids, their preferences and much more.
Mobile Accessibility
The tool is not available as a mobile app that can be used across Android or iOS platforms. But Birdleaf can be accessed via mobile web.
Integration
The tool integrates with some external profiles to process more efficiently. Birdleaf integrates with Zapier to connect to apps that could make the workflow much easier for email marketing. It also integrates with Mailchimp to enable email marketing tasks.
Support
The tool offers strong supporting options for its users. Such as phone support, demo videos, email updates, the support web pages, FAQ’s, etc.
Pros and Cons of Birdleaf
Pros
- Better customer targeting due to intelligent algorithms incorporated.
- Strong brand building by sending regular updates to the users.
Cons
- Some features such as RSS feeds, tracking email campaigns, API integrations, etc. could add more value to the product.
- The tool does not support mobile accessibility. A mobile access to the tool can greatly add value.
- A chat option for active members could also added as a power point.
Read Also: Email tools product review – Birdleaf
Differentiator
The most promising features of Birdleaf is its email profile building which is done by thorough analysis and research about the emails that are uploaded to the tool.
For more details, please visit: Birdleaf website .