Smart and wise businessmen first go for the target market and know more about their customers than launches any product. In fact, launching a product is a risky job when you are unaware of the customers. This may sometimes also cause the company failure of the product.
Market research is all about gathering critical data and information about the audience where the product or service is to be launched. This includes their education, age, gender, location, hobbies, earnings, purchasing capacities, and other decisions.
Until the last few years, the market survey was expensive as well as challenging. The companies used to hire other ventures for this job which included conducting surveys, generating results, and observing the buyers about the acceptance possibility of the product. With time, this job became automated. Today companies are using automated tools over the internet to gather this information to know more about your customers. Here are the top 10 trending tools that can help you analyze the market.
|SurveyMonkey is one of the top 10 survey tools used today. Trusted by over 30 million users worldwide, it offers both free and paid versions with added features and functionalities to have an in-depth knowledge of your audience.|
|SurveyGizmo is an online software for conducting surveys. This application lets you collect data, perform analysis with its wide range of survey software solutions. The application works perfectly for all sizes of organizations- right from an individual to an enterprise solution.|
|You can create beautiful survey forms with Typeform. This tool not only conducts a market survey for you, it does it the way you want. The aesthetic forms not only works the way you want, it increases the user engagement to get maximum benefits.|
|Zoho Survey application not only allows you to create surveys with ease but also enjoy its added features. These include embedding surveys on your website, creating survey formats that are mobile-friendly, offline response collection, as well as multi-lingual surveys.|
|SoGoSurvey is a highly user-friendly application that offers a wide range of applications and a set of features to conduct surveys. These tools help you observe marketing trends, net promoter score, brand awareness, advance analysis and brand awareness.|
|Survey Planet is one of the few online survey tools that offers a number of attractive features right in the free version. The features include unlimited surveys, unlimited survey questions, SSL security, pre-written surveys, etc.|
|Poll Daddy is one of the oldest online survey software tools used. The application offers an inbuilt survey editor, a variety of question types, facilities to add multimedia content, password protection, and much more.|
|Constant Contact is one of the most used surveys. This application allows you to create custom polls and surveys. You can also share the surveys publically and track their outcomes in real-time. The application does not have a free version, it offers a 60-day free trial offer without any obligation or credit card details.|
Although a number of survey tools are available, the one that might suit your business best depends on the survey you need for the business. Try free versions of some of the above mentioned and know more about marketing.