As a business owner, you focus mainly on the growth and productivity. You see your website as a billboard of your business which gives some facilities and information to the customers. Have you ever wondered how many visit your website and where they come from? Probably no! You can use your website for the goal of conversion by tracking visitors. SocTracker is a web-based tool that provides visitors’ information so that you can communicate with them in real-time to drive conversion. The tool has excellent features such as export and notifications.

Editions and Pricing

SocTracker has three editions- Bronze, Silver, Gold, and Platinum. The Bronze version cost $9.99 for 1 month, Silver version cost $27 for 3 months, Gold version cost $48 for 6 months, and Platinum version cost $84 for 12 months. The pricing is with discount, and the vendors can change the standard prices. The best thing about the pricing model is that it is based on validity, not on the features provided.

Capabilities and Supporting Set of Features

Add Website
The tool makes it very easy to add a website. All you need to do is enter the URL and put a tracker code on the website. Once you add the website, you can see the number of visitors and notifications.

 

Visitors
The tool lets you track visitors through a list view. With the list view, you can see visitor’s details such as name, city, device, source, and last activity. The feature lets you know which web page the visitor viewed.

 

 

Sort by
The tool gives you facility with which you can sort the visitor’s list by the first or last visit. The tool does not let you miss or skip any visitor of your website.

 

 

Only Identified
Although the tool automatically finds out the social profile details of the visitors, however, it shows you the details of unidentified. The best thing is that you can customize the lists.

 

 

Export
With export facility, you can export the Facebook and Vkontakte details. The tool enables you to download details of the list on a notepad document.

 

 

Mobile Accessibility

The tool is accessible through mobile browsing.

Integration

The tool does not integrate with other tools. However, it gives visitors profile details of social sites such as Facebook and Vkontakte.

Support

The tool provides support via queries message box where you can also give feedback.

Pros and Cons of SocTracker

Pros

• Insightful details in real time.
• Cost-effective for small businesses.
• Email notification facility.

Cons

• The free trial is limited to 3 days only.
• The User interface could be more attractive.
• Bad support.

Differentiator

SocTracker differentiates from other tools with the exceptional functionality. The tool attempts to extract contact details of the website visitors and allows to communicate with clients in real time. With visitor tracking, you can get various details such as devices used, source, last activity, and comments. The tool is also helpful to evaluate website performance. Startups and small business can get benefits from the tool.

For more details, please visit Soctracker website.