ToOLOwl
Text Message Marketing has never gone out of trend. Businesses of all sizes, small and big, are using text messaging s. It is one of the most helpful methods of marketing. Sending text messages manually or with the help of any tool can be frustrating sometimes.
To resolve this problem, the best tool that you can use is SimpleTexting. The tool is highly flexible and scalable. The company offers a wide range of services for its users. Some of its features include two-way business texting and bulk text message marketing.
Pricing
This is a budget-friendly tool that allows customers to purchase credits. It helps the businesses to increase all the credits that they buy as the business grows. The tool of SimpleTexting also offers custom plans for larger companies. The pricing plans are as below.
- 500 credits = $25 per month
- 1,000 credits = $45 per month
- 2,000 credits = $75 per month
- 3,000 credits = $95 per month
- 7,500 credits = $145 per month
- 25,000 credits = $375 per month
- 50,000 credits = $625 per month
Features
The tool offers a set of rich features for its users. The main features offered by the tool are mentioned as under.
Auto Response
This is a crucial automation tool that allows you to run SMS marketing campaigns. The best6 part is you do not have to attend manually to the messages. The task of auto-response is suitable to confirm appointments and to conduct polls and surveys.
Scheduled Messaging
This is one of the most fundamental features that most text messaging services need to offer. The tool gives the ability to plan and schedule messages weekly, monthly, or quarterly so that the business gets the ability to manage campaigns.
Lead Capture Forms
The lead capture forms help your businesses to stay in touch with the subscribers. Here you can ask people to enter their email addresses to enter the contest giveaway. This is a good way to collect and store the contact details of your audience members. This way, you can also keep your audience informed.
Keywords
Keywords is a means that is used by businesses to find the users who are interested in your products and services. For instance, if you operate a business in furniture sales, the keywords can be “furniture in Budget” “customized furniture”. Before you select your keywords, it is important to conduct your keyword research to know what is your target audience already looking for. If you use précised keywords, it increases your chances to develop a robust text messaging list.
Teammates
This is a unique feature that allows the customers to get in direct contact with the person in your business. The feature allows you to resolve issues and answer questions efficiently. It also develops a direct connection of the customers with your brand.
Short Codes
A shortcode can be assumed as a URL that is converted into a miniature. The shortcodes can be shared among multiple companies. It can be unique to a specific brand. Whenever a user interacts with the shortcode of your brand, it will stay in their inbox and help to conduct future communications under this shortcode. This is a quick and convenient way to establish your brand as a regular contact in your customer’s contact list.
MMS Picture Messaging
For many text message marketing services, the standard that is growing is the ability to send Multimedia Messaging Services (MMS). These messages will include images and graphics. This feature is available in SimpleTexting that allows its users to incorporate images into your marketing texts. Such texts improve the overall audience engagement and increase the overall conversation rates.
Mobile Application
The application is available on mobile devices giving the users access to it even on the go. The mobile application is easy to use.
Customer Support
This is easy to use and understand. Still, if it is difficult for the users to navigate through the tool after a little training, it offers robust customer support. The tool offers access to customer support right within it. The tool also offers a library of resources within the software.
Pros
- It is a user-friendly platform.
- Setting up the tool is extremely easy with the help of the step by step prompt.
- If you have an existing list of subscribers or contacts, you can import them into the system with the help of a few clicks.
- Integration with Zapier to sync existing data across multiple systems.
Cons
- The tool needs to give more detailed information on program tiers.
- The subscriber list UI is needs improvements.
- Tracking is lacking.
The application has an interactive dashboard that provides an analytic tab that allows you to view data and develop interactive reports. The users can filter all these reports to view the results of their text messages.
