Among lots of communication media available, emails have its own place of importance. An email campaign is a powerful tool for the marketers, because it is an effective and conventional way of communication. Marketers use emails for the marketing, while the business owners find emails as the best medium for internal use of communication.
Moosend is one of the best email tools a web based tool that lets you create, send, and manage email campaigns. The tool creates statistics and reports automatically and offers rich features for the campaigns. It lets you know the performance of email even after delivering it such as forwarded, bounced, or not opened. The tool also provides the facility to automate the tasks.
Editions and Pricing
Moosend offers an affordable pricing model for both the frequent sender and occasional sender. The best thing about the pricing model is that it is based on the number of subscribers of your email rather than the number of email campaigns. For frequent senders, the basic price is $25/month for up to 5000 subscribers. For occasional senders, the basic price is $1 for up to 333 emails. You can create unlimited campaigns and mailing lists.
Capabilities and Supporting Set of Features
The tool has a beautiful dashboard that lets you view current campaigns, past campaigns, and mailing list. You can take an overview of the campaign reports and details.
With campaigns, you can create emails, define content, and select format. The tool allows you to see the list of current campaigns and past campaigns.
The tool makes it very easy to create mailing lists. You can add members of the mailing list by simply fetching email addresses or by uploading contacts in CSV, txt, or xls format. You can also paste the list directly.
The best feature offered by the tool is automation. You can select workflow and automated emails for registration, campaign opened/not opened, link clicked/not clicked, and custom field date.
The tool provides insightful and useful reports such as recipient activity, link performance, and client device tracking. You can see all the reports and statistics in an intuitive manner.
The tool is accessible through mobile browsing.
The tool does not integrate with other tools.
The tool provides support via online live chat. You can also get support from the knowledge base and FAQs.
Pros and Cons of Moosend
- User friendly interface.
- A search bar at the top lets the user browse anything he is looking for.
- Color coded reports make it easy to understand.
- Integration with other tools is missing.
Read Also: Email tools product review – Optimail
Moosend differentiates from other tools by its rich features. The stand out features include client device tracking, activity by location, automations, and scheduled delivery. The tool provides awesome support. It is not only an email tool, but also it is a master tool for the email campaigns that the marketers must have. Creating mailing lists and emails is a task of just a few clicks. The tool facilitates API key and custom domain and site. The tool simplifies email marketing with deeper insights.
For more details, please visit Moosend website.