Struggling to make a Technology Choice for your Small/Mid-Size Business?

ToOLOwl is here to help!

Uprank is a web based advanced research tool that is built to help marketers analyze their website so that they can devise a digital marketing strategy in terms of comprehensive tasks. It is an intelligent tool which can be synced with Google analytics to give you both data as well …

Usually business owners focus on the conversion and revenue generation through their website, but they do not take the visitors’ engagement into account while it is vital part. When the visitors get involved with your website, they see your content and if they like, they get converted into the customers. …

Even with the emergence of so many social media channels, email stands strong at its place when it comes to delivering marketing messages. According to a research, 77% of customers still prefer receiving a permission-based email for marketing communications. Developing a growing email list is an effective way to create …

There are a number of SEO tools that provide people a relief from the various SEO tasks but not all can fit into the budgets of small business owners, so here’s our list of 10 most effective tools that small businesses can use:       Product Details   Google …

Are you thinking of making your brand global? Apparently, technology has made it easier to do the right marketing at global platform, but still some hurdles like languages, are not being resolved by technology alone in the right way. Neither all the countries used to speak the same language nor they …

Having limited resources, it becomes difficult to manage your Twitter presence along with other online networks. The top notch tools in such cases will help you better manage your Twitter presence. Make your basic Twitter Marketing tasks easier with these top 3 Twitter Marketing Tools. Social Brio Social Brio tool …

Induction is something that is done in every organization, big or small whenever an organization is thinking about new recruitment, company partnerships or introduction of new and potential clients. It is probably considered as the first step towards gaining an employees’ commitment and is aimed at introducing the job profile …

Connecting with the customers online, generating leads, constant engagement with them regarding their concerns, private and instant feedback from customers, offering rewards to customers, etc. are some of the most important social engagements any company has to participate in. But what if all these tasks and engagement process takes place …

While running a marketing campaign, organizing contacts and getting control over messages give a huge pain to the business owners. Every customer responds in his own way as they have different behavior towards the message.Some click on the targeted links and get converted, some just open and ignore, while others mark …

Small and medium sized business have a lot to keep track of including the goals, growth objectives, weakness, and strengths, not forgetting the marketing aspect as well which demands a lot of time in itself. SWOT analysis is one such thing that small and medium sized businesses need to pay …