Even with the emergence of so many social media channels, email stands strong at its place when it comes to delivering marketing messages. According to a research, 77% of customers still prefer receiving a permission-based email for marketing communications. Developing a growing email list is an effective way to create …

Being a marketer, still thinking what to post when the white box asks “what’s happening” or “what’s up in your mind”. Don’t think too much, infographics are there for you. They are the best way for visual content marketing, includes graphs, pictures, charts and other visual elements that can be …

Having limited resources, it becomes difficult to manage your Twitter presence along with other online networks. The top notch tools in such cases will help you better manage your Twitter presence. Make your basic Twitter Marketing tasks easier with these top 3 Twitter Marketing Tools. Social Brio Social Brio tool …

Gone are the days, when content marketing was as simple as writing a letter and was not as vital as products or services. Business owners have not imagined that content marketing aspect will come up at this point of importance. The right content can revolutionize the way business reach audiences, …

Induction is something that is done in every organization, big or small whenever an organization is thinking about new recruitment, company partnerships or introduction of new and potential clients. It is probably considered as the first step towards gaining an employees’ commitment and is aimed at introducing the job profile …

Outbound marketing is the traditional method for marketing and has been the most commonly used marketing model for a long time now. But, the behavior of the audience is changing and so are the rules of marketing. The outbound marketing techniques are not as effective these days as they used …

Social Networks have attracted almost the entire world towards them. These sites help people expand their social network over the internet. But these networks bring along with them a lot of unwanted and undesired content and news. This is what Bengaluru based Affimity targeted and tried to overcome, which resulted …

The number of online blogging platforms is increasing rapidly, as do the number of bloggers. Everyone has something interesting or useful to share and what better way to share your ideas and knowledge with the world than to blog about it. If you’re an avid blogger, you’d know that interesting …

Content marketing can be a tricky and tough thing to do. Managing the spreadsheets, working with the guest author, tackling the deadlines and many other can blow your mind off. The traditional way has become hectic so what should be done? Is there anything that can help and ease the …

There are a quiet few myths about Duplicate Content circulating in the SEO community. Let us bring you across some of the myths that strikes fear in the hearts of marketers. ”Duplicate Content Penalty” is the term widely used by the SEO experts all the time, but many of these …