Email is the most popular way to connect with the audience. It helps in providing crucial information, offerings, and hence, create great bonds. For branding and building hype for the business, an email campaign is an effective way to seek audience’s attention. It deliver the content to targeted customers where …

Imagine if you could learn more about the consumer and their understanding, their interest, what they talk about, how they spend their free time or the words they like to use. You thoughts can become real with the use of Metricso, and you can get to know your consumers like …

Planning, organizing and conducting social campaigns are the tasks every business implements. It is very important to identify the business goals to make the marketing work for companies. A proper knowledge of your sense of direction towards the business goals is very important for marketing process to be effective. It is …

Liji Nowal, Vinit Shetty, Anand Raman, Kapil Patel, and Binai Thoppil had 15 years of experience in shipping industry and companies like Akzo Nobel and IBM. They used to create software that managed maritime logistics in a shipping industry. The team in 2009, started an IT company named Esfera & …

The idea of Pickcel emerged when a group of old friends was having an evening tea at a local restaurant. The place seemed to be pretty good with a nice ambiance and lovely food. The only thing lagging was a crowd of customers. Despite the place being beautiful, it did …

The power of Social Media in Marketing is immense and unlimited. Well, we have various sort of social platforms, each having their own domain and style. It depends on you that which platform you choose and how you serve marketing content to the audience. However, for leveraging the best from …

Sherlock provides an easy way to understand the engagement of users with your product. The product was developed by a startup based in the USA, co-founded by Derek Skaletsky and Dane Lyons. It uses Segment to provide visibility to your users by providing user engagement data. When you plug in …

Success comes with passion and strategic planning. Achieving any success level, to remain on it is more difficult. Consistent efforts are required to maintain the victory journey. Almost everyone knows how to climb, but not everyone knows how to sustain. Here are some tips that can help you sustain your …

The company faced many ups and down through the lane of business. It has suffered from being investor of the largest startups to firing two-third of employees in a single shot. Jason Goldberg having Bradford Shellhammer as his key executive were the founders of the company. Without experiencing a lot …

Webtexttool is a tool built to make your content search engine optimized. The bloggers, writers, and SEO Analyst understand the value of SEO and the challenges to achieve it. SEO is not only difficult but also expensive to incorporate. Webtexttool has made this easy to create an SEO web content. …