Facebook is increasingly becoming an essential tool for small businesses to promote their brand. At this time, it is critical for every business to have a strong presence on social media. If you are planning to advertise your business, Facebook is a significant platform that can help you grow your business. …

Suppose a place where you can find people labeled with their profession and open to reach out a large growing network that can be used for marketing. Yes, LinkedIn is such sort of online place. If you are an owner of a small business and planning to introduce it in …

Google+ is part of a bigger plan launched by Google that is not a competitor of other social media sites. Instead, it evolves the way we relate to one another and how we communicate with the world and our own personal sphere. For business perspective, Google+ allows you to bring your …

Growth Hacking has become a foolproof way of ensuring the growth of your business. With so many aspects to keep in mind while planning a growth hacking strategy, it might seem a very daunting task. Growth hacking focuses on so many diverse aspects like utilizing the social campaigning to your …

Growth hacking is a term generally used with marketing. The difference lies with the fact that marketing is an umbrella term that covers a number of activities that aren’t of much concern at the early stages of startups. Growth hacking according to the inventor of the term, Sean Collins, is …

Growth hacking is being seen as the future of internet based companies. It is slowly bridging the gap between coders and marketers. Those responsible for selling have to understand what an API is and those developing the code don’t just write the solutions but have to take care of user …

Growth hacking originates from the business model. Once a business is certain of what kind of business model it is going to adopt, applying growth hacking strategy becomes a simple task. But it should be noted that the business model thus adapted is scalable and allows the scope of marketing …

Growth hacking has come up with some vague and confusing marketing terms these days. How can someone hack someone else business growth? Here the term stands for a creative and effective solution. The power of the internet and technology conceptualized it together using people perceptions, analytical thinking and performance metrics. …

The concept of virality is simple but seldom seen in effective implementation. True virality results from growth by user recommendations at the rate of more than one new customer per existing customer. Products are rarely consumed virally and the reason for this is that businesses have totally separated development and …

One concept that is integral to growth hacking is incorporating influencers. A good growth hacking plan NEVER omits the role of influencers for its business rather emphasizes on its importance and plans a strategy to use this feature to its cause. It is essential to analyze the parameters of the …